Good morning folks. This Monday, we bring you the great news that Patagonia will be joining us once again at Ice Fest!

Most of you know that Patagonia is an awesome company that is highly committed to environmental and social responsibility. From using environmentally friendly materials to employee activism, Patagonia walks the walk when it comes to corporate responsibility.

Oh yeah, and they make amazing gear, too! Wool baselayers, soft shell jackets, wicked warm belay jackets: you name it, Patagonia has perfected it. If you haven’t discovered how awesome their gear is yet, you will get a chance at Ice Fest! This year, they are bringing a fleet of demo gear for all of YOU to try!