miir_pint_0012We want to give a big & important welcome to Miir for joining the Mount Washington Valley Ice Fest this year!  What is Miir?  They are a business that is motivated to make great products, empower others and build community.  The specialize making simple & functional hydration products, bikes, & bags.  Yes, another great, inspiring, and quality company in the outdoor industry- RAD!

So do you have any New Years resolutions?  Well we do, and Miir is helping us with it.  We are over those red solo cups & we want to help our the local Mountain Rescue Service (MRS)!  And thus, we are trying to reduce our waste this year and we will be selling the Miir Pint cups for $5 each at the Apres Hours of Ice Fest at IME.  All proceeds go to benefit the local Mountain Rescue Service that helps with any technical rescues that are needed throughout White Mountains & New Hampshire.  MRS is completely volunteer based, and is currently comprised of six team leaders and 39 members on the Primary team, plus 30 individuals who round out the Secondary, support team.  We are so grateful for these folks the risk their lives to help others when necessary.

In A Nutshell:  you can buy your special Miir cup for $5 and drink lots of yummy Tuckerman’s beer at Ice Fest, and know you helped out the MRS team here in the valley. 100% of the proceeds will go to MRS, and then you’ll own this cool mug that you can take home with ya!  Or, you can bring your own drinking vessel with you!

We are so psyched to have Miir on board not only as a new sponsor, but on board with helping a local, volunteer based community non-profit!  Both the MWV Ice Fest & Miir prioritize giving back and we’re so psyched we could team up on this project!